BEHIND THE BREW

Add a little kick to your own brand brew.

The blog for branding insights and tips.

Part 1: What is a Website Audit?

We’ve all heard the expression, “measure twice, cut once.” In the world of websites and SEO, that measuring is done through website...

Part 2: 5 Benefits of a Website Audit (and How to Conduct One)

In our last blog post, we covered the basics of website auditing – what it is, why it’s essential, and how often it should occur...

Local SEO: 3 New Features to Improve Your Google Business Profile

Google Business Profile (GBP) offers numerous features that can give you a competitive edge.

How to Choose the Right Website Platform for Your Business

According to web credibility research from Stanford, 75% of users admit to judging a business’ overall credibility based on their...

5 Ways a Blog Helps to Build Your Brand (and Improve SEO)

Transport yourself back to the early 2000s. Picture this: You're wearing your cringiest Y2K fashion, scrolling through Myspace on your...

8 SEO Mistakes to Avoid When Redesigning Your Website

Avoid these common SEO errors as you redesign your website, and watch your online makeover bring all the pros and none of the cons!

Do SEO and Copywriting Really Matter for a Website?

The truth is, just having a website isn't enough. You need a strategic website that works for your brand.

Local SEO: Meet the Map Pack

It goes by many names: the Map Pack, the 3-Pack, the Snack Pack, the Local Pack... but what are we talking about exactly? Local SEO.

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