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Aspid Gummy


Full Brand Launch Showcase

Aspida BioNutrition LLC. aims to produce supplements which work to protect our customers, allowing them to live long, healthy, and happy lives. They achieve this by conducting themselves with honesty and transparency, and by utilizing only the highest-quality ingredients and manufacturing procedures.

The Challenge

  • Develop a multi-layered strategy, interwoven with symbolism in order to connect with its audience on a deeper level

  • Keep the design versatile and functional

The Strategy

When Aspida BioNutrition LLC., reached out to us about branding their premiere supplement Aspid RDZ, we were immediately captivated by the brand's driven energy. Words like strong, growth, wealth and travel, communicated the core truths of ABN’s combination of life-changing products.

The Result

The identity represents Aspid’s dedication to strength and efficiency with the hexagon shape while bringing the 3 distinct ingredients together, to form a shield (in the negative space) representing protection at its core. The introduction of black to the palette gives the brand identity authority with a sense of power and sophistication, in addition to balancing out the brighter hues.

The Brand Brew - Aspid Website
Aspid Ecommerce Website
Aspid Brand Style Guide
Aspid Stickers
AspidRDZ Gummies
Aspid RDZ bottle
Aspid Social Media
Aspid Brand Asset
Aspid Gummy

The Takeaway

With Aspida BioNutrition's brand strategy in place for Aspid, each touchpoint rolls out with purpose and consistency. They now feel confident that their brand resonates with their market and secures a strong foundation in the marketplace.

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