STRATEGIC IDENTITY
Brew a brand that looks smart and works brilliantly.
Identity Experience
Strategy + Design
Struggling to leave a lasting impression? Starting out or scaling up, you deserve a brewed brand. Get ready to share your awe-inspiring service or product with the world. We will build a brand strategy with longevity that communicates the right perception of your business.
With our collaborative four-step process, you will have a complete visual system on hand that adds depth and personality to your marketing, giving you the confidence to compete and grow.
Let’s channel your enthusiasm and passion to create the best impression and make the right impact. We'll take care of the strategy and creativity so that you can focus on your business!
What's included in the Identity Experience
Discovery Session
Through an online questionnaire and strategy call we’ll get to know your business, target market, and competitors to determine exactly what it is that makes you remarkable. Expect lots of questions!
Brand Strategy
A comprehensive written plan and mood board to visually explore how to express your branding in a way that is authentic and outshines your competition. Drive a connection with your ideal audience with a brand strategy that represents who you are.
Identity Brand Board
Choose between two strategic concepts, each tailored to your brand. No one-size-fits-all design - different platforms call for adaptability!
Your toolkit will include primary and variation logos, brand mark, submark, colour palette, typography, and online signatures.
In-Use Renderings
A collection of key branded mock-ups will help you visualize how each identity concept could live out in the world and how everything comes to life. See them first-hand and decide which concept will resonate with your customers.
Print Design
Give your marketing the oomph it needs with the fundamental business collateral. Receive a printed business card and comprehensive brand style guide: the essential playbook for everything you do.
File Usage Tutorial
Launch with confidence!
Armed with an asset toolkit and tailored tutorial that will effectively make your brand assets simple to use, you’re all set to start making waves with the brand-new you.
Like it or not,
first impressions count.
Strong branding is a big investment for a business, and it’s powerful. We'll capture your personality and values and present your brand in its very best light.
More than just
a pretty (type)face.
We believe brand identity underpins strong communication. Our team knows that information is powerful and so we brew better brands using the approach of research, strategy, and creativity.
Starting out or scaling up,
you deserve a brewed brand.
Branding is more than just a logo, it’s the hallmark of each customer interaction.
A distinctive look and feel will get you noticed, connecting you with your ideal customers and making you memorable.